Qwackers

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Qwackers *

Objective: Rebrand the packaging for a food company that needs a design refresh. Print and assemble the newly designed packaging.

Role: Packaging design, rebranding, logo design, illustration

Qwackers is a local brand that creates adorable, duck-shaped cheddar crackers for children with food allergies and sensitivities. I chose to redesign their packaging to give it a fresh, modern, and playful look. Wanting to incorporate my own illustrations, I created a hand-drawn duck leading a trail of actual crackers (just like real ducklings!) to highlight the product in a fun and engaging way.

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